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Seller_nt9X7GoCkqXGB
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Hello Sellers!

I want to drop in and clarify what to expect if your CA or BR stores become deactivated due to inactivity for pending identity verification.

We moderators have noticed that many sellers have shared the following concern:

“If my Canada or Brazil store is deactivated for identity verification or inactivity reasons, will it affect my US store?”

After Dec 25, 2025, to meet compliance regulations, Amazon had to deactivate accounts for sellers who are inactive in CA and BR stores.

We are confirming that deactivations due to inactivity in the CA and BR stores for identity verification (KYC) will not impact on your ability to sell in other stores, including the US store. If you’re deactivated in the CA store, it will only affect your ability to sell in the CA store. Your selling privileges in US, MX or BR stores will not be impacted by the CA store deactivation. Similarly, if you’re deactivated in the BR store, it will only affect your ability to sell in the BR store. Your selling privileges in US, CA or MX stores will not be impacted by the BR store deactivation. These verification processes remain independent for each store.

If you do not intend to sell in the CA or BR stores, no further action will be required from you at this time.

In the future, whenever you are ready to sell in either store (CA or BR) again, you will need to provide the required information into each selection highlighted in red on the Account Overview page.

Here are some very helpful resources that outline the requirements for successful verification per store:

I hope this has eased your concerns regarding potential impact to your other stores. If you have additional concerns surrounding your account, please create a discussion so we can continue to support you.

Wishing you all the best,

LeviDylan

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Seller_LBNcwL9dKwXun
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Amazon is rejecting my supplier invoice, which is clearly an invoice, because it is a "retail receipt" and not from a distributor or my supplier. This is incredibly frustrating, the submission was first auto denied within 2 minutes and I requested a re-review and this was the escalated outcome. The invoice very clearly has:

  • INV Date
  • ORD Date
  • Ord No
  • Terms
  • Description of Items, barcode UPC number, country of origin, quantities, supplier item SKU
  • Lists our company name and address, matching our selling account information
  • Shows at least 10 units purchased (80 cases of 6)
  • Dated within 180 days (December 16, 2025)
  • Does not omit pricing information

Community Manager help needed please!! Case id 19237646521.

This is so painful.

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Seller_oUvjgmKYww9dq
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Item looks a bit different than on the photo
by Seller_oUvjgmKYww9dq

Hi!

New canadian seller.

I have a product with a pdf invoice that complices with Amazon Invoice policies and all.

The item photo on the company’s website looks exactly like the one on Amazon but when I received my order there were slight differences. UPC code is the same, shows the same product when scanned.

The product itself is a bit different from the photo. Looks like a new version and the label is authentic to the manufacturer.

I searched online and some websites show new variations while Amazon and my distributor show the old version.

Can I still sell it under the same listing?

Any advice is appreciated!

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Seller_59XCv5aGDNMeu
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Hi everyone,

I’m stuck in what looks like a verification loop and I’m hoping someone (or an Amazon moderator) can point me in the right direction.

Here’s my situation:

During re-verification on Amazon.ca, I was asked by email and in my Performance Notification section to provide a Proof of Address.

I already have a valid document (a bank statement).

The problem is that the Proof of Address upload field has disappeared from the Identity Information page, so I can’t submit it.

Support asked me to attach it directly in my case, which I did, but there has been no response at all on the case, and the issue remains unresolved.

It’s been several business days without any change, and I keep receiving the same verification notifications.

What really worries me is that I received an email stating that my account will be deactivated in 10 days if this is not resolved. Today is already day 7, and nothing has changed.

Has anyone else experienced the same problem?

And is there any way to get this properly escalated so the Verification team can either re-enable the upload field or manually review the document I already submitted?

Thanks a lot in advance!

@Cooper_Amazon @Levi_Dylan_Amazon @CR_Amazon @Connor

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Seller_lfF1PLkuaktdW
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Hello,

I’m writing, looking for guidance regarding repeated rejections of a brand approval application. Case ID: 19201027201

I have submitted multiple applications for this brand across different ASINs. Each time, I receive the same rejection message stating that the document provided is a “retail receipt.” This happens even though I am submitting a wholesale commercial invoice from a legitimate distributor.

What keeps happening is that every reply states, “The provided retail receipt cannot be accepted.”

The document submitted is not a retail receipt.

It is a B2B export invoice issued to my registered business.

The response is identical across applications, even when new documents are added.

Documents submitted:

1. Wholesale commercial invoice issued to my company. Includes full supplier and buyer details. Shows wholesale quantities, freight terms, shipment details, and an exporter declaration

2. Certificate of Origin: Lists the exporter and importer. Includes product descriptions and HS codes. Issued under an international free trade agreement. (This type of document is only used for export transactions, not retail purchases.)

3. Written confirmation from the distributor confirms they are an authorized distributor, confirms they purchase directly from the brand, and includes full corporate contact information.

4. Additional supplier documentation: Provided to clarify the wholesale nature of the transaction and avoid confusion with retail channels.

This makes me concerned that the applications may not be receiving a manual review.

I am not asking for approval through the forum.

I am simply asking for some guidance.

Thank you for your time and for any help you can share.

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Seller_KbRLI9m3rZK3V
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Hello everyone,

I’ve been experiencing a recurring issue while trying to complete the Amazon.ca identity verification process.

I’ve already opened a support case (Case ID: 18653108961), but I wanted to share it here as well in case someone can help or has experienced something similar.

Here’s what happens:

After I fill out the verification form completely and click “Submit for verification,” the system enters the automatic verification stage. However, after about 15 minutes, it redirects me back to the “Identity Information” page without any message or progress — as if I never submitted anything.

During this process:

  • No document upload field or button ever appears.
  • The system doesn’t ask for any documents (like a passport or proof of address).
  • I don’t receive any email or notification about the verification.

I’m sure that I’m doing the verification through my Amazon.ca Seller Central panel, not the U.S. one.

Every time I try again, it feels like déjà vu :/ the same thing happens over and over, and I can’t complete the verification.

Could someone please help me figure this out?

Thank you very much for taking the time to read and look into this.

Lumeris

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Seller_Jx9JSiKAJrI6j
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Brand Approval - Long Follow-Up Time
by Seller_Jx9JSiKAJrI6j
Amazon replied

How long do brand approvals usually take? I was originally stuck in a verification loop that caused my applications to sell a number of brands get declined. However, now that I'm gotten the verification loop issue fixed, it's taking days to get any follow-up reply from Amazon.

Is this normal? I just find it strange that I got declined in mere minutes originally, and that getting a response after account activation is now taking several days. Between that and the numerous Seller Central bugs, I'm finding the experience to be a bit frustrating.

Any help or advice would be greatly appreciated!

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Seller_UAqrQmqTcch8N
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Everything I check to sell requires authorization??
by Seller_UAqrQmqTcch8N
Amazon replied

Hello,

I'm struggling to understand why I am met with checking unlocked brands for sale but being met with a "you need approval to sell this ASIN". Blu Rays and books are what Ive checked. Literally every single one and none are locked.

What can I do?

1 vote
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