Brand Registration rejected for 20 times
Recent CASE ID 13204471491
We tried to enroll our brand several months ago,but our application was rejected time and time again...
Only one time,the brand registration team sent the verification code to our attorney,then we replied to the case with the verification code,but we were still rejected finally.
They changed the declined reasons every month.The reasons as below:
1.Documents can't confirm brand association or ownership
2.Lawyer issue
3.The seller/brand has engaged in abusive conduct
As we know,many seller's application was rejected this year,even if all our information is correct.
First,we are a new seller,no sales record at all,and we have one account only;
Second,our attorney is compliant,the brand registration of several sellers was already approved recently with the same attorney.
It seems that.the key point of the brand registration progress is "luck",we had bad luck unfortunately.
Even worse,after we sent some product to the FBA center recently,our account was deactivated due to inactivity.
In order to reactivate our account,we submitted the application for seller indentify verification,no reply over than two weeks.
This is ridiculous!!!
@Sandy_Amazon@Cooper_Amazon@Emet_Amazon@Sonny_Amazon@Micah_Amazon@Dominic_Amazon@Atlas_Amazon
Brand Registration rejected for 20 times
Recent CASE ID 13204471491
We tried to enroll our brand several months ago,but our application was rejected time and time again...
Only one time,the brand registration team sent the verification code to our attorney,then we replied to the case with the verification code,but we were still rejected finally.
They changed the declined reasons every month.The reasons as below:
1.Documents can't confirm brand association or ownership
2.Lawyer issue
3.The seller/brand has engaged in abusive conduct
As we know,many seller's application was rejected this year,even if all our information is correct.
First,we are a new seller,no sales record at all,and we have one account only;
Second,our attorney is compliant,the brand registration of several sellers was already approved recently with the same attorney.
It seems that.the key point of the brand registration progress is "luck",we had bad luck unfortunately.
Even worse,after we sent some product to the FBA center recently,our account was deactivated due to inactivity.
In order to reactivate our account,we submitted the application for seller indentify verification,no reply over than two weeks.
This is ridiculous!!!
@Sandy_Amazon@Cooper_Amazon@Emet_Amazon@Sonny_Amazon@Micah_Amazon@Dominic_Amazon@Atlas_Amazon
0 replies
Dougal_Amazon
Hello @Seller_FVTJT2EWCbTLV,
My name is Dougal from the Community Manager Team and I can certainly understand your frustration given the number of times and reasons for Brand Registry rejection. I reviewed all 21 submission/rejections and unfortunately, I cannot provide any deeper insight than what is listed below.
Depending on the situation, Brand Registry typically does not disclose a lot of information around the denial reason as per their policy. However, I have worked on many seller cases with Brand Registry here and have some insights/ potential reasons that may help.
Typically when sellers receive this messaging it could mean 2 things:
- The seller themselves has engaged in abusive conduct
- The trademark/brand is abusive.
For 1. If sellers have been selling for awhile, some sellers will have Account Health metrics they will need to work on, or have other selling accounts they opened in the past/present that in bad standing. (deactivated, terminated, not meeting account health metrics, unresolved claims, etc.)
If you are a new seller and do not fall under all things listed in 1, the reason for decline could be for reason 2.
For 2. Trademark reason, if sellers are working with an attorney or agent that violates United States Patent and Trademark Office (USPTO) rules and policies, this will prevent you from enrolling in Brand Registry.
If you’re working through an intermediary, rather than directly with a U.S. licensed attorney, to seek a U.S. trademark registration or enrollment into Brand Registry, your application may be subject to additional investigation by Amazon and the USPTO.
Please check whether your attorney is a subject to an Order for Sanctions from the USPTO or listed on Potentially Misleading Solicitations. If you’re concerned about the validity of your application or the conduct of involved parties, please consult with a new private U.S. attorney to review your application.
If you review 2 and are sure that your attorney is not sanctioned by USPTO or Amazon, please appeal your case and apply again.
I understand this was A LOT of information and I'm happy to answer any questions if you have any. Thank you!
Best,
Dougal