Becoming Ungated
So I am in the process of becoming ungated to sell on Amazon however I was not approved to sell a certain product even though I met all of the requirements that I needed. I am attempting to sell in Grocery
Can some people tell me what their process was like? Should I continue re-applying? Should I only try to sell in certain categories?
Becoming Ungated
So I am in the process of becoming ungated to sell on Amazon however I was not approved to sell a certain product even though I met all of the requirements that I needed. I am attempting to sell in Grocery
Can some people tell me what their process was like? Should I continue re-applying? Should I only try to sell in certain categories?
4 replies
Seller_J46Ruz3VzvWCV
It doesn't sound like you et all the requirements ... otherwise you'd get approved.
Not until you determine the issue.
- Is your source authorized for the brands you wish to sell
- Is you invoice missing important data required by Amazon (read this post)
Seller_kIukTwdhvntAp
To reiterate and expand on what @Seller_J46Ruz3VzvWCV has stated, there are multiple requirements and you may have missed one (or several).
Here are the NEW rules for selling on the ‘new and improved’ Amazon. Only you can tell us if you meet the requirements. If they are rejecting your "proof" my guess is that you do not.
The first question is -- Are you authorized IN WRITING by the BRAND to sell their items on Amazon? That means from the BRAND, not some random wholesale source that can NOT authorize anything – they only SELL.
More and more brands have provided a "whitelist" of their approved sellers and if YOU are NOT on the list you will be stopped in your tracks and probably hit with an IP violation.
The second (and probably more important) question is -- Where are you sourcing your products? Are you buying direct from the brand or through an AUTHORIZED wholesale source?
Have you verified with the BRAND that your distributor IS an authorized wholesale distributor for ALL of their products. Some wholesalers are only allowed to distribute portions of a product line.
NOTE – FOR 'GATED' CATEGORIES' DOING RA IS NOT PERMITTED ON AMAZON. PERIOD. If you have to 'apply to sell' you WILL need an INVOICE from an AUTHORIZED distributor and not a receipt.


Steve_Amazon
HI @Seller_qFOAYRYcAo9mj,
Steve from Amazon here, thank you for the post. For certain products, brands, categories, and sub-categories, we require sellers to obtain approval before listing products. The approval process may include document requests, performance checks, and other qualifications.
For certain restrictions, Amazon requires sellers to submit an application through Seller Central for review. If your request is approved, you will be able to list the product. However, we may not accept applications for every product we place selling restrictions on.
Please review this resource for more information on products that require approval. There are some helpful videos on this process in that resources as well. Ultimately, the decision is made by the review team when you submit an application.
Thanks,
Steve