campaigns
Im spending so much on a campaign and getting impressions as well as clicks, but barely any convertions/sales, what can the cause be? i'm a new seller and am very confused and don't know what to do. If you guys have any good solutions please inform me. Thank you!
campaigns
Im spending so much on a campaign and getting impressions as well as clicks, but barely any convertions/sales, what can the cause be? i'm a new seller and am very confused and don't know what to do. If you guys have any good solutions please inform me. Thank you!
1 reply
Tatiana_Amazon
Hi @Seller_JKFOmRPVoZTGB,
First of all, welcome to the forums! We're happy to have you selling with us.
Second, I wanted to provide some help pages and guides from the Amazon Advertising team that I think might help.
Often, when sellers see they are getting clicks on their ads, but no sales, it means that your detail pages might need a bit of work. While ads are super important for driving initial traffic to your pages, you want to make sure our detail pages are well built and enticing for customers. The links below all contain great tips for achieving a well built and enticing detail page:
- How to improve your products for advertising
- Small upgrades can make a big impact to your advertising success
- Here's why good detail pages matter for new product launches
I would definitely suggest taking a look through the links above as I think they will help. Let me know if you have any questions!
I also wanted to say kudos for getting some good traction on your ads already! Seeing clicks and interaction with your advertisements is a great sign! This means you have optimized your keywords well, and the next step will be making sure your detail pages are optimized as well.
Tatiana
