A way to reverse AD bids and setup to what previously worked well?
Good day,
I recently made some changes to my Sponsored ADs and there was a clear downturn of sales and increased ACOS, basically a bad move. I was wondering, is there any way to reverse what has been changed or an ability to go back to what the setup was by date? Say if a week ago the ADs were doing great, is there any way to revert to that bid setup?
I understand you can do ADs bulk upload but I do not, I go through the website manually. If I did, I'd just use the initial upload spreadsheet that worked well. Without going this route, is there any way to reverse bids and setups?
Thanks,
Lyu
A way to reverse AD bids and setup to what previously worked well?
Good day,
I recently made some changes to my Sponsored ADs and there was a clear downturn of sales and increased ACOS, basically a bad move. I was wondering, is there any way to reverse what has been changed or an ability to go back to what the setup was by date? Say if a week ago the ADs were doing great, is there any way to revert to that bid setup?
I understand you can do ADs bulk upload but I do not, I go through the website manually. If I did, I'd just use the initial upload spreadsheet that worked well. Without going this route, is there any way to reverse bids and setups?
Thanks,
Lyu
2 replies
Seller_vSOOwekJLU6c0
Unfortunately, no.
All bids change 24/7. The settings you had yesterday will not replicate themselves today due to a constant changing of competitors who are also advertising...as well as any algorithm changes Amazon might dish out.
I wish PPC could just be set and you can just forget about it but its hard work and you have to monitor it all the time if you want to do well.
Veronica_Amazon
Hello @Seller_hgP8pTiYUevfo- It looks like you got some feedback from a seller with some direct ads experience below. Please do share if you need additional assistance.
Kindest regards,
Veronica_Amazon
