You will see a warning at the top of the Manage deals page if any of your deals become suppressed. Click View these deals link in the warning to locate the deals that require your attention. You can also find your suppressed deals by filtering the Status filter to Needs Attention and click Edit to open the deal and view the specific changes that are needed. Within the Product Details and Pricing section of your deal, you’ll find the fields outlined in red or a warning icon indicating the specific error. Click on the icon to get a brief description of the error.
|Deal price error||Deal price is higher than the Maximum deal price.
Note: The Maximum deal price takes into consideration the lowest price from any seller with an offer on the product in New condition.
|Reduce your Deal price so that it meets or is lower than the Maximum deal price.|
|Quantity for deal error||Quantity for deal is lower than the Minimum deal quantity.||Increase the Quantity for deal so that it meets or exceeds the Minimum deal quantity.|
The category of the ASIN or parent ASIN will also be the category that the deal will surface in on Today’s deals. If your deal shows up under the Everything Else department, the category of the ASIN(s) and/or parent ASIN participating in the deal could be invalid or missing.
In some cases, deals with variations may continue to run even when certain child variations fail to meet the deal criteria. This would result in only the eligible ASINs participating in the deal while the ineligible ASINs become suppressed. However, if too many variations are suppressed then it could result in the entire Deal becoming suppressed or cancelled. If you find that not all variations are showing up in your deal, follow these steps:
Running a deal does not guarantee that you will win the featured offer.
To simplify prices for our customers, Amazon now only displays your lowest pre-Deal price as the regular price alongside your Deal price (and next to the list price, if you have provided one and it complies with Amazon’s Policy on Reference Prices). If you do use a sale price with a Lightning Deal, there will no longer be a separate price displayed for pre-discounted prices. You do not need to take any further action to ensure that your sale price is the lowest offer price.
If you receive the error message “A technical error occurred” when trying to view your deal, then it’s possible that one or more of the SKUs or ASINs in the deal has a status of “Inactive (Closed)” in Manage Inventory. Search for the SKU(s) participating in the Manage Inventory to determine if any has a status of Inactive (Closed). If so, click Relist so that the SKU is no longer listed as Inactive (Closed).
Another reason for a technical error to occur is if one or more SKUs or ASINs in the deal has been deleted entirely from your inventory. In Manage Inventory, search for the SKUs that are participating in the deal to confirm that they still exist in your inventory. Add any SKU or ASIN that has been deleted back into your inventory.
If the steps above do not resolve the technical error, then you will need to cancel the deal experiencing the technical error and create a new deal. You can cancel deals directly within the Manage deals page by clicking the Edit drop-down menu then Cancel deal.