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This article applies to selling in: Canada

UPC Guidelines for multi-packs

As a general rule, each unique product manufactured and sold to consumers must have a unique trade item number (UPC, EAN, ISBN or GTIN). An item sold singly is a different " sellable unit " from a pack (or set) including multiples of that same item. Each sellable unit defines a separate product that must have its own product identifier, usually a UPC.

This section contains guidelines for listing multi-pack products. In most Amazon categories, sellers are required to use a separate UPC for multi-pack products, and they must also indicate the "item package quantity" when listing multi-packs.

For more information about packs, bundles, and case packs, see How Products are Defined .

As a general rule, each unique product manufactured and sold to consumers must have a unique trade item number (UPC, EAN, ISBN, or GTIN). An item sold singly is a different "sellable unit" from a pack (or set) including multiples of that same item. Each sellable unit defines a separate product that must have its own product identifier, usually a UPC.

This section contains guidelines for listing multi-pack products. In most Amazon categories, sellers are required to use a separate UPC for multi-pack products, and they must also indicate the "item package quantity" when listing multi-packs. 

For more information about packs, bundles, and case packs, see How Products are Defined.


UPC Guidelines for multi-packs


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