Fulfilling customer orders can be one of the biggest challenges of selling globally. Amazon offers solutions that can help you, whether you fulfill orders yourself or choose to have Amazon fulfill them for you with Fulfilment by Amazon (FBA).
If you want to fulfill your own orders, and you decide to ship orders to another country, be aware of the relevant customs requirements. The orders you ship to another country may be subject to import taxes, customs duties, and fees charged by the destination country. Amazon will not be responsible for any customs duties and taxes associated with FBA inventory. Any shipments arriving at an Amazon fulfilment centre with customs duty charges due will be returned to sender.
You can choose to use a private carrier, or you can mail packages through the postal system. Whichever carrier you select, contact them to find out shipping costs as well as any size, weight, or other restrictions.
Even if you do your own packing and shipping, Amazon provides tools and services to help streamline your business and to provide your buyers with a positive experience.
If you've determined you can sell your product in a given marketplace but prefer not to fulfill customer orders yourself, Amazon can do it for you. Sign up for Fulfilment by Amazon (FBA), and Amazon will pick, pack, and ship inventory on your behalf. FBA can help your online sales increase by providing greater exposure to your products and offering fast shipping to your Amazon customers --a highly attractive benefit. In addition, all of your FBA orders are backed by Amazon's world-class customer service in the language of the local marketplace to answer customers' questions about their orders. With FBA, Amazon also takes care of returns handling for the orders we ship for you.
Amazon currently offers FBA services to sellers in Canada, China, France, Germany, India, Italy, Japan, Spain, the United Kingdom, and the United States.
If you already use FBA in your primary marketplace, it does not automatically extend to another Amazon marketplace when you begin selling internationally. For example, if you currently sell on Amazon.com and want to sell on Amazon.co.uk, you must create a new seller account for Amazon.co.uk and convert your listings to FBA in that UK marketplace account. However, if you are already selling in one Amazon European marketplace, such as Amazon.de, and want to sell in another Amazon European marketplace, such as Amazon.co.uk, Amazon.fr, Amazon.it, or Amazon.es, you can use the same Seller Central account. Review Register and Launch for step-by-step instructions.
Benefits to choosing FBA when selling internationally include:
There are many factors in determining whether you want to fulfill international orders yourself or through Fulfilment by Amazon, such as your business' cost structure, how hands-off you want to be with fulfilment, and whether you can provide local-language customer support independently. Either method you choose comes with a different set of cost considerations, so set your pricing strategy according to the economics of the fulfilment option you select.
Alternatively, if you fulfill with FBA, your customers can send their returns directly to a an Amazon fulfilment centre located in the same country as the marketplace site. Learn more about your fulfilment options.
One key difference between the two fulfilment methods lies in handling international customer returns. When you sell in any Amazon marketplace, you'll need to provide a local return address for your customers or offer them free shipping on returns. When you use FBA in a particular marketplace, FBA will provide the local return address and will take care of receiving returns on your behalf. In contrast, when you sell in a marketplace outside your home country and fulfill those customer orders yourself, you provide your own local address for returns --or else reimburse the customer for international shipping charges. If you expect to reimburse customers for international shipping charges, you may want to build the expected rate of product returns into your product pricing so you can absorb this cost. Learn more in Customer Support and Returns.
Before deciding on a fulfilment option, be aware that storing your inventory in another country -such as when you use FBA in a particular marketplace- may have tax implications for your business. Learn more in Taxes and Regulations.